Wednesday, July 19, 2006

Rebranding with our name!

Orange is rebranding their new skype-like service wich allow user to make free phone call from their computer. This after the France telecom rebranding to Orange!

One year ago, Carl Hallard and I, were working on a new product for France Telecom R&D in order to answer to a call to tender. They've trully appreciated our work.
The name of our product was Orange Link.

Yesterday Carl paged me the url of a Orange's page related to the ex-Livecom product... And what surprise! This is called Orange Link now, written exactly with the same style... No comment!

http://www.orange.fr/bin/frame.cgi?u=http%3A//orangelink.orange.fr/

The name is good Yes! Thanks.

1 comment:

Carl said...

J espère au moins qu'ils ont pas dépensé beaucoup en "étude" marketing pour valider l'idée lol

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